In Memoriam: Maxwell McCombs

Former chair of Moody College of Communication’s journalism school Maxwell McCombs, who held the Jesse H. Jones Centennial Chair in Communication Emeritus, has long been recognized as a pioneer in journalism because of his groundbreaking research into “agenda-setting” and the power reporters have to frame the crucial topics of the day. 

McCombs taught at The University of Texas at Austin for 27 years. 

He passed away on Sunday at the age of 85.

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